Starting today, every Gap Outlet window will have signs that say ‘Merry Christmas’ along with Christmas trees and wreaths throughout their stores.”. Although an alternative to Merry Christmas, this is still a reference to a religious holiday, which wouldn’t be fair to those Christians who are being robbed of their holiday. Christmas Greeting. I'm really passionate about my cultural roots, and wrote my third book called, “The New Heartland Speaks: The Marketers Guide to Reaching America's Most Powerful Cultural Segment.” It defines the largest, often under-served and dismissed cultural segment in the U.S., home to 60% of consumers. Obviously, the politically correct answer is Happy Holidays. “When I started 18 months ago, I told my first crowd in Wisconsin that we are going to come back here some day and we are going to say ‘Merry Christmas’ again,” he said. It allows co-workers, shop owners, baristas, bloggers, journalists, commentators, sportscasters, talk show hosts, everyday people, cab drivers, bell ringers, ticket counter agents, restaurant workers, well-wishers on the streets, and you and I to say what we want to say without taking a chance to say what we really want to say regarding the holiday season. The Politically Correct Christmas Party. Dec 2, 2016 - Use one of these politically correct holiday greetings to avoid offending anyone on your mailing list. That includes Hanukkah, Kwanzaa, Winter solstices, etc.) Future of Work | Presented by Microsoft Teams, The Next Step | Small Business Video Series, Why Vulnerability Is The New Badge Of Authenticity, Five Marketing Trends For Now — And What They’re Trying To Tell Us, Regaining Focus On ‘Good’ And ‘Purpose’ To Give AI Marketing The Human Touch, Why Emotional Branding Will Always Give Us Paws For Thought, Pack Lightly, Keep Renovating And Always Say ‘Maybe’: Stuff I Learned The Hard Way, Bleeding Vegan Burgers And Faux Fur: Millennials Are Creating The New Authentic, Ripping It Up: The Female Expats Challenging What It Means To Be American, According to a poll conducted by Pew Research, “The New Heartland Speaks: The Marketers Guide to Reaching America's Most Powerful Cultural Segment. It also explores the role that their core values play in buying behavior. To think that the thoughts of one man could be contained within a blog is absurd. This is about accepting the importance of faith, not certain religions, in the lives of consumers and how to incorporate that into marketing decisions. What is the politically correct way to say Merry Christmas? As a marketer, embrace the fact that Faith is all around you and should not be underestimated because you are worried about offending someone. It’s not about pushing or supporting a certain religion, it’s about understanding the value it plays in the majority of consumers’ lives, whether you’re religious or not. But there are people who celebrate other holidays, or none at all. For the past few years brands have changed the way they address Christmas season. If you're a marketer and care about the political correctness of the phrase "Merry Christmas", you’ve already lost. I am concerned that recent attempts to celebrate a "politically correct" holiday season demean this right and may cause the loss of the true meaning of Christmas … This funny conservative veteran tee is a great gift for those who salute the flag and thank our troops. If you live in an area with mostly Christians, or if you know someone has a Menorah and not a Christmas tree, you can generally feel safe with a “Merry Christmas” or “Happy Hanukkah.”. There will be a cash bar and plenty of drinks! This my playground where ideas come alive - or die - where conversations are started or continued - where life is winnowed down to the basics and an attempt to share the funness and thoughtful moments of life happens. How to have a Politically Correct Merry Christmas. I believe in Christmas as a day to show love (through gifts and community) to those close to us. The debate centers on whether it is more appropriate to say Merry Christmas or Happy Holidays. The choice between sticking with the traditional salutation or the more politically correct “Happy Holidays” is … Is saying “Merry Christmas” politically correct? I am politically incorrect. This would be especially true if you don't know the person at all, or if you know the person and know he or she doesn't celebrate Christmas but instead perhaps celebrates Hanukkah and New Year's Day. The result: a slew of negative media coverage and even a few boycotts. In other words, those cheers were saying to the pushy politically correct crowd: “Leave me alone! But in the same Pew Research study, 32% of people who said they celebrated Christmas said it was less about religion and more of a cultural holiday. I see Christmas as a day of many meanings with room for expansion or contraction thereof. The notion that politically correct liberals want to stifle less ecumenical versions of seasonal greetings, such as, “Merry Christmas,” is a longstanding conservative trope. Lowe’s, Home Depot, Sears, Walmart, Target, Best Buy, and GAP have all felt the wrath of believers when they abandoned Christmas for more generic well wishes like “happy holidays” and Lowe’s infamous “family tree.”. I'm really passionate about my cultural roots, and wrote my. That is, I feel, what Christmas is in today’s culture. I'm the founder/CEO at New Heartland Group, a brand strategy/customer engagement agency in Nashville, TN. Then dismissing the importance of faith in the vast majority of your consumers’ lives wouldn’t be a good tactic. Every year at this time, consumers are inundated with messages to buy, buy, buy because “tis the season.” Tis what season, exactly? You may opt-out by. Grab this today for the 2nd amendment gun lover today! This leaves brands and retailers with the challenge of how to address this time of the year. Brands seem to be changing the way they think about “Merry Christmas,” but it’s still a topic of debate every time December rolls around. These holiday greetings could include: Happy Hannukah, Happy Eid ul-Adha, and Merry Kwanzaa. Yes, Christmas is a Christian holiday. (To only call Christmas in contention is politically incorrect in of itself. Happy Boxing Day With the appearance of the Oxford Movement in the Anglican Church, a revival in the traditional rituals and religious observances associated with Christmastide occurred. Multiculturalism is a complete and utter failure in Canada when it is politically incorrect to say "Merry Christmas." TOO BAD. God Bless America! Would you serve steak to your vegetarian dinner guests? Yes, I said it. Christmas is one of the holiest days of the year for Christians, so by dismissing the word, many brands have alienated a huge segment of the population. Newt Gingrich says the nation's obsession with being politically correct has come to this: Federal officials aren't allowed to say "Merry Christmas." In fact this post, has been more than it should be. This seems to be the most popular choice of, who the Mexicans call, Policticos de Incorrecto (people who are incorrect – OK, I may have made that up…) in America. Is saying “Merry Christmas” politically correct? Happy Holidays After all, we live in a diverse society in a country that was founded on religious freedom. Just a few years ago many retailers abandoned “Merry Christmas” in favor of the less religiously charged “Happy Holidays” or “Season’s Greetings.” But is Merry Christmas that religiously charged? I say Merry Christmas. This was viewed as a win by Merry Christmas proponents. This allows a person to be non-descript in their wishes. Yes, Christmas is a religious holiday, in which us Christians celebrate the birth of the one we believe to be our savior was born – but the global truth is that we were not the first ones to claim a winter holiday for our religion. Prior to founding NHG, I was chief marketing officer for Elvis Presley Enterprises and held senior marketing positions with Gibson Guitar, SFX Entertainment/Live Nation and MCA Records. A Politically Correct. We have been joking around the office about “politically correct holiday greetings”. Because of Him, I will no longer be saying “Happy Halloween.” I will now be saying “Merry Christmas!” Enough with all of this totally bogus, politically correct, “I’m too sensitive to hear the Lord’s name through my werewolf ears” bullcrap. Just my two cents. Brands seem to be changing the way they think about “Merry Christmas,” but it’s still a topic of debate every time December rolls around. No one should be offended. The latter allows you to be as generic as possible and not offend somebody who might take offense to wiccan (read: religious) connotations of the first two. ... should go both ways — if one group of people exercises their right by saying “happy holidays,” others should be free to say “merry Christmas and the time we have with each other. I hope you'll join the conversation. Some people say it’s not politically correct to say “Merry Christmas”, and the preferred alternatives might be “happy holidays” or “season’s greetings.” Then you’ve got the Great Pumpkin wanting to obliterate “happy holidays” because it’s part of a war on Christmas. This allows a person to be non-descript in their wishes. Wishing someone a Merry Christmas may mean different things to different people, but the bottom line is that it's a greeting of love and best wishes that will never be politically incorrect to me. Opinions expressed by Forbes Contributors are their own. You go to department stores, and they'll say, 'Happy New Year,' and they'll say … There are more important things to do in today’s world that it shouldn’t matter what something is or isn’t called. My partner and I agree that to say something like “Happy Non-Denominational, Trans-cultural, Winter Solstice Acknowledgement” seems silly and leaves the wish totally devoid of meaning …

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